News Travels Fast: The Media's Role in Covering Climate Change
Distinguished Professor of Atmospheric Science and Director of the Earth System Science Center, Pennsylvania State University
Deputy Managing Editor, The New York Times
Co-Founder and Editor, Tortoise Media
Co-Anchor, “Squawk Box Europe”, CNBC
Climate is the mother of all crises and requires a commensurate response by all actors of society, including the media. Media also has an unparalleled opportunity to deepen understanding of the facts through independent journalism and through holding leaders accountable to their statements of intent with regard to action on climate change.
Nonetheless, how can we bring the climate reality and facts to life in a way that allows us to visualize — and confront — the challenges we face? Which new formats and storytelling techniques could the mainstream media explore? And, how can we balance the need for adequate coverage of the crisis whilst keeping audiences engaged?
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